Mendorong Inovasi Melalui Budaya Digital: Studi Literatur tentang Transformasi Budaya Organisasi di Era Pasca-Pandemi
DOI:
https://doi.org/10.52655/khg.v7i2.96Keywords:
Inovasi, Budaya Digital, Transformasi Budaya Organisasi, Studi LiteraturAbstract
Pandemi COVID-19 telah mempercepat transformasi budaya digital dalam organisasi, menuntut adopsi teknologi digital untuk beradaptasi dengan lingkungan kerja yang berubah. Penelitian ini menyelidiki bagaimana budaya digital mendorong inovasi dan mengidentifikasi tantangan yang dihadapi organisasi dalam proses transformasi ini di era pasca-pandemi. Dengan menggunakan pendekatan studi literatur, kami menganalisis literatur terkini mengenai adopsi teknologi digital, dampak globalisasi, dan peran budaya lokal dalam penerapan budaya digital. Hasil penelitian menunjukkan bahwa budaya digital yang mendukung eksperimen dan kolaborasi lintas fungsi dapat meningkatkan daya saing dan inovasi organisasi. Namun, tantangan seperti resistensi terhadap perubahan dan kekurangan keterampilan digital sering kali menghambat proses ini. Penelitian ini juga mengidentifikasi variasi pengalaman dalam penerapan budaya digital antara sektor industri dan negara, serta menyoroti kebutuhan akan praktik terbaik dan kerangka kerja untuk mengelola transformasi digital secara efektif. Temuan ini memberikan wawasan strategis bagi pemimpin organisasi dan pembuat kebijakan dalam merancang strategi untuk mendorong inovasi dan meningkatkan efisiensi di tengah ketidakpastian ekonomi dan sosial.
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Alassaf, Deemah, Marina Dabić, Dara Shifrer, and Tugrul Daim. 2020. “The Impact of Open-Border Organization Culture and Employees’ Knowledge, Attitudes, and Rewards with Regards to Open Innovation: An Empirical Study.” Journal of Knowledge Management 24(9): 2273–97.
Bendak, Salaheddine, Amir Moued Shikhli, and Refaat H. Abdel-Razek. 2020. “How Changing Organizational Culture Can Enhance Innovation? Development of the Innovative Culture Enhancement Framework.” Cogent Business and Management 7(1).
Busco, Carolina, Felipe González, and Michelle Aránguiz. 2023. “Factors That Favor or Hinder the Acquisition of a Digital Culture in Large Organizations in Chile.” Frontiers in Psychology 14(March).
Cuomo, Maria Teresa et al. 2021. “Digital Transformation and Tourist Experience Co-Design: Big Social Data for Planning Cultural Tourism.” Technological Forecasting and Social Change 162(June 2020): 120345.
Deuze, Mark. 2006. “Participation, Remediation, Bricolage: Considering Principal Components of a Digital Culture.” Information Society 22(2): 63–75.
Dey, Bidit L., Dorothy Yen, and Lalnunpuia Samuel. 2020. “Digital Consumer Culture and Digital Acculturation.” International Journal of Information Management 51(July): 102057.
García López, Fátima, and Sara Martínez Cardama. 2020. “Strategies for Preserving Memes as Artefacts of Digital Culture.” Journal of Librarianship and Information Science 52(3): 895–904.
Giannini, Tula, and Jonathan P. Bowen. 2022. “Museums and Digital Culture: From Reality to Digitality in the Age of COVID-19.” Heritage 5(1): 192–214.
Hakim, Lukman Nuzul. 2023. “Green Manufacturing Practices and Green Innovation and Their Role In Sustainable Business Performance Through Culture Green Organization at Small Industrial Enterprises.” In International Conference On Economics Business Management And Accounting (ICOEMA), , 366–76.
Proksch, Dorian, Anna Frieda Rosin, Stephan Stubner, and Andreas Pinkwart. 2024. “The Influence of a Digital Strategy on the Digitalization of New Ventures: The Mediating Effect of Digital Capabilities and a Digital Culture.” Journal of Small Business Management 62(1): 1–29.
Skare, Marinko, and Domingo Riberio Soriano. 2021. “How Globalization Is Changing Digital Technology Adoption: An International Perspective.” Journal of Innovation and Knowledge 6(4): 222–33.
Sobande, Francesca, Akane Kanai, and Natasha Zeng. 2022. “The Hypervisibility and Discourses of ‘Wokeness’ in Digital Culture.” Media, Culture and Society 44(8): 1576–87.
Vargo, Deedra, Lin Zhu, Briana Benwell, and Zheng Yan. 2021. “Digital Technology Use during COVID-19 Pandemic: A Rapid Review.” Human Behavior and Emerging Technologies 3(1): 13–24.
Whitelaw, Sera, Mamas A. Mamas, Eric Topol, and Harriette G.C. Van Spall. 2020. “Applications of Digital Technology in COVID-19 Pandemic Planning and Response.” The Lancet Digital Health 2(8): e435–40.
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